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Balenciaga Basks in the Warm Glow of Celebrity Forgiveness – The New York Times

Balenciaga Basks in the Warm Glow of Celebrity Forgiveness – The New York Times

After months of reputational repair, the French house brought its latest show to Los Angeles.Almost exactly a year after setting off a flurry of public opprobrium with a holiday ad campaign that pictured children clutching what looked like B.D.S.M. teddy bears amid other adult paraphernalia — a snowballing crisis that took the company by surprise and sent sales into a nosedive — Balenciaga brought its fall 2024 show to a balmy boulevard in the Hancock Park neighborhood of Los Angeles. On Saturday, it unfurled like a palm tree-and-mansion-lined carpet just under the Hollywood sign.Thus does a brand emerge from the cauldron… 

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